Tronic Global is leading IT Company in Delhi, which is offering website designing services in India, corporate responsive web designing firms India and web agency.
At a high level, digital marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. While this term covers a wide range of marketing activities, all of which are not universally agreed upon, we’ll focus on the most common types below. Paid search - Paid search, or pay-per-click (PPC) advertising , typically refers to the “sponsored result” on the top or side of a search engine results page (SERP). You only pay when your ad is clicked. You can tailor your PPC ads to appear when specific search terms are entered, creating ads that are targeted to a particular audience. PPC ads are flexible, visible, and most importantly, effective for many different types of organizations. They are also contextual advertisements—ads that appear when a person is searching for a particular keyword or term.
Black Hat SEO vs White Hat SEO - Difference and Comparison The difference between black hat and white hat SEO relates to the specific techniques used when trying to improve the search engine ranking of a website or web page. Search engine optimization or SEO is the process by which volume and quality of traffic to a web site can be improved. The higher ranked a site is higher on the search engine results pages (SERP), the more visitors the website naturally gets. Owing to the rising importance of search engines like Google, SEO is a much sought-after internet marketing strategy. Search engines determine their rankings through propreitary algorithms that are secret and closely guarded. However, these algorithms are based on certain well-known principles. Search engine optimization seeks to apply these principles to improve search ranking. The difference between black hat and white hat SEO relates to what techniques are used when applying these principles. Black hat SEO refers ...
Crawling means follow a path. In SEO word, crawling means following your links and crawling your Website. When bots come to your Website (On any page), it follows other linked page and crawl your site. This is one reason we create site map, as it contains all the links of our blog and bots uses it to deep crawl our pages. Usually we stop crawling of a certain part of our site is by using Robots.txt file.
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