How To Improve Your WordPress Site Internal Link Structure [SEO Tutorial]
Well, the first thing you could do to improve your organic traffic is by working on your On-Page SEO and On-site SEO.
Internal linking is one of the most overlooked factors by webmasters and those who hire writers for the content.
What is internal linking in SEO?
Links from one blog post or a page to another within the same domain are called internal links. Internal links help search engines crawl the pages effectively. More than that, it helps to pass the link juice from one page to another.
Lets understand with an example:
Let’s say you have a webpage which has received about 10 high-quality backlinks from other domains. Now that page is already ranking higher in the SERP’s and what you can do here is you can link to other pages of your websites from that high ranking page and thus pass on the link juice to other pages which are not yet strong in terms of backlinks.
To build an authority website, you need to ensure all pages of your blogs are interlinked and this is where the internal linking technique comes into the picture.
Now, since you have an understanding of what internal linking is, it’s time to learn some advanced tips and tricks of getting this technique right.
How to start internal linking
The thumb rule of internal linking is that pages should be contextually relevant. Whenever possible, take advantage of anchor text internal links.
Related posts after posts, and
Popular posts in the sidebar…
…are some of the easiest ways to add internal links to a webpage. In WordPress ecosystem, you can use WordPress plugins for quick internal linking. Here is a guide on the same which is a good starting point for you. You should look up to Wikipedia, and add 7-10 internal links in an article of 1200 words. There is no limit for internal links as long as they are contextually relevant and helpful for users.
I usually add internal links while writing a piece of content or when proof-reading it. If you have an editor in your organization, you should train him for adding the internal links while editing content.
Recently, I switched from Yoast SEO free to the paid version and it has a really nice feature called “Yoast internal linking” which recommends the relevant article that one could use it to add within the article.
To Know More: TronicGlobal
Internal linking is one of the most overlooked factors by webmasters and those who hire writers for the content.
What is internal linking in SEO?
Links from one blog post or a page to another within the same domain are called internal links. Internal links help search engines crawl the pages effectively. More than that, it helps to pass the link juice from one page to another.
Lets understand with an example:
Let’s say you have a webpage which has received about 10 high-quality backlinks from other domains. Now that page is already ranking higher in the SERP’s and what you can do here is you can link to other pages of your websites from that high ranking page and thus pass on the link juice to other pages which are not yet strong in terms of backlinks.
To build an authority website, you need to ensure all pages of your blogs are interlinked and this is where the internal linking technique comes into the picture.
Now, since you have an understanding of what internal linking is, it’s time to learn some advanced tips and tricks of getting this technique right.
How to start internal linking
The thumb rule of internal linking is that pages should be contextually relevant. Whenever possible, take advantage of anchor text internal links.
Related posts after posts, and
Popular posts in the sidebar…
…are some of the easiest ways to add internal links to a webpage. In WordPress ecosystem, you can use WordPress plugins for quick internal linking. Here is a guide on the same which is a good starting point for you. You should look up to Wikipedia, and add 7-10 internal links in an article of 1200 words. There is no limit for internal links as long as they are contextually relevant and helpful for users.
I usually add internal links while writing a piece of content or when proof-reading it. If you have an editor in your organization, you should train him for adding the internal links while editing content.
Recently, I switched from Yoast SEO free to the paid version and it has a really nice feature called “Yoast internal linking” which recommends the relevant article that one could use it to add within the article.
To Know More: TronicGlobal
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